Affiliate Disclosure

How We Make Money

Pure Lab Gems participates in affiliate marketing programs with diamond retailers including James Allen, Brilliant Earth, Clean Origin, and others. Here's how it works:

What Are Affiliate Links?

When you click a link to a retailer on our site and make a purchase, we may earn a commission. This is called affiliate marketing, and it's a standard practice for content websites.

Important: These commissions come from the retailer's marketing budget—they don't increase your price. You pay the exact same amount whether you use our link or go directly to the retailer's website.

Which Retailers We Partner With

We currently have affiliate relationships with the following lab-grown diamond retailers:

Our Commitment to You

Just because we earn commissions doesn't mean we'll recommend anything and everything. Here's our promise:

1. Honest Reviews: If a retailer has issues, we say so. We don't hide problems just because we have an affiliate relationship.
2. Genuine Recommendations: We only promote retailers we would actually use ourselves and feel confident recommending to friends and family.
3. Clear Labeling: We clearly mark affiliate links and disclose our relationships throughout the site.
4. Research First: Our recommendations are based on thorough research, testing, and comparison—not which retailer pays the highest commission.
5. Your Best Interest: Our goal is to help you make an informed decision, even if that means recommending a retailer that pays us less or no commission at all.

Editorial Independence

Our affiliate partnerships do not influence our editorial content. Here's how we maintain independence:

• Retailers have no control over our content, reviews, or rankings
• We don't accept payment for positive reviews or higher rankings
• Our research process is the same whether we have an affiliate relationship or not
• If a non-partner retailer offers better value, we'll say so
• We regularly update our content based on new information, regardless of affiliate status

Bottom line: We make money when you trust our recommendations, so it's in everyone's interest that our recommendations are genuinely helpful.

FTC Compliance

We comply with the Federal Trade Commission's guidelines concerning the use of endorsements and testimonials in advertising. This means:

• We clearly disclose our affiliate relationships
• We identify affiliate links throughout the site
• Our reviews reflect our honest opinions and experiences
• We don't make unrealistic claims about products or services

For more information about the FTC's guidelines, visit FTC.gov.

Other Revenue Sources

In addition to affiliate commissions, Pure Lab Gems may generate revenue through:

• Display Advertising: We may display ads from third-party networks on our site
• Sponsored Content: If we ever publish sponsored content, it will be clearly labeled as such
• Email Newsletter: Our newsletter is free, but may contain affiliate links to recommended products

All revenue sources will be disclosed in accordance with FTC guidelines.

Your Rights

As a visitor to our site, you have the right to:

• Use or not use our affiliate links—your choice doesn't affect the quality of information we provide
• Contact us with questions about our affiliate relationships
• Expect honest, unbiased recommendations regardless of affiliate status
• Report any concerns about our content or recommendations

Questions or Concerns?

We believe in total transparency. If you have any questions about our affiliate relationships, how we make money, or our editorial process, please don't hesitate to reach out.

You can contact us at: Contact Page

We're happy to answer any questions and address any concerns you might have.

Updates to This Disclosure

We may update this disclosure from time to time to reflect changes in our affiliate partnerships or business practices. The "Last Updated" date at the top of this page indicates when the most recent changes were made.

We encourage you to review this page periodically to stay informed about how we're supported.